Items Tagged with 'co-branding'

The launch builds upon collaboration between Parton and Conagra Brands, which began in 2022. 

Kristal Sevcik, VP of Business Development at AmeriQual Group, LLC, has been elected chairperson of the Board of Directors of PLMA, the trade association for the global store brands industry.

The new line of products combines real fruit with decadent chocolate delivering indulgence in every bite. 

Dairy-free brand Oatly has partnered with Texas-based Project Pollo restaurants for a seasonal Pumpkin Swirl Oatly milkshake, available at Project Pollo locations. This limited-edition flavor joins the traditional chocolate and strawberry Oatly shakes currently featured on the plant-based restaurant’s menu and is perfect for anyone seeking an alternative to dairy.

If you're looking to incorporate the oven-baked flavor of a Cinnabon cinnamon roll into your morning routine, look no further than Carnation Breakfast Essential’s recent collaboration with Cinnabon, adding to the recent line of Breakfast Essentials partnerships with Kellogg's and General Mills cereals, featuring Froot Loops, Frosted Flakes, Krave, and Golden Grahams flavors.

Kraft Macaroni & Cheese is launching a limited-edition ice cream in partnership with Brooklyn-based Van Leeuwen Ice Cream. The brands collaborated to turn Kraft Macaroni & Cheese into a summer treat with no artificial flavors, preservatives, or dyes. Kraft Macaroni & Cheese ice cream will be sold at Van Leeuwen scoop shops and online starting July 14, National Macaroni & Cheese Day, while supplies last.

Mikey’s—one of R&FF's 2020 Best New Retail Products Winners—has launched two new hand-held pockets in collaboration with Beyond Meat. The two new pockets, Spicy Southwest and Meaty Marinara, are plant-based and feature Beyond Beef Crumbles. Like Mikey’s existing line of pockets, they are also gluten-free, dairy-free and soy-free.

Doughp, the edible and bakeable cookie dough brand, has partnered with Ritual Zero Proof, the first American-made spirit alternatives to capture the taste, smell and sensation of traditional spirits without the alcohol, to create Whiskey Maple Bacon cookie dough. 

The Los Angeles Dodgers announced a multi-year partnership with Vernon, California-based Papa Cantella’s to supply Dodger Stadium with Dodger Dogs and its premium sausages. Papa Cantella’s products, including Dodger Dogs, have been sold at Dodger Stadium since Opening Day and packaged Dodger Dogs will also be available at retail grocery locations throughout Southern California.

Home Run Inn, Chicago’s “Premium Thin-Crust Pizza,” looks forward to a promising summer at Wrigley Field and Midway International Airport, two prominent Chicago partnerships in entertainment and travel, as well as new frozen pizza packaging.