Items Tagged with 'coupons'

ARTICLES

default mobile coupon app

Study: Coupon activity reveals changes in shopper preferences

the share of redemption captured by offers that are loaded directly to shoppers’ retailer loyalty accounts (load-to-card) grew 20% between 2015 and 2016.
February 14, 2017
Analysis by Inmar, Inc., Winston-Salem, N.C., of 2016 coupon activity reveals an ongoing "promotional transposition" with paperless, digital coupons beginning to overtake traditional paper coupons in popularity.
Read More
Price Trak Andrew Rumpelt

What is the future for digital coupons?

During the past three or so years, the digital players have undergone significant changes to adapt to the changing demands of both retailers and brands.
Andrew Rumpelt
May 31, 2016
Find out what companies are doing to marry purchase data to execute programmatic targeting or one-to-one targeting.
Read More

Kroger acquires digital coupon provider

YOU Tech's retailer-centric, cloud-based platform bridges the gap between online engagement and in-store purchases.
May 18, 2016
The Kroger Co., Cincinnati, purchased the assets of YOU Technology Brand Services, Inc., a digital coupon provider based in Brisbane, Calif.
Read More

Just the Facts

February 18, 2009
According to a recent study, 25 percent of food industry insiders believe that Rebiana-based sweeteners will have a significant impact on new product formulation.
Read More

Just the Facts

February 9, 2009
Using coupons, eating fewer meals out, preparing more home cooked meals from scratch, and substituting private label products for leading branded items are just a few of the strategies market intelligence source Packaged Facts expects to see consumers utilize this year.
Read More

Elevate your expertise in refrigerated and frozen foods with unparalleled insights and connections.

Get the latest industry updates tailored your way.

JOIN TODAY!