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Cold Foods Industry News

Report details consumer spending trends by demographics

Generation Z, or those under 25, spent a relatively equal amount on food at-home vs. away-from-home.

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June 10, 2019

Between 2016-2017, total expenditures on food increased nearly $526 for the 130,001 consumers tracked by the Bureau of Labor Statistics, according to analysis from the Food Institute, Upper Saddle River, N.J.

The report, “Demographics of Consumer Food Spending,” reveals that spending for food at-home and food away-from-home jumped $314 and $211, respectively, in 2017. Decreases were reported across all age brackets for both at-home and away-from-home spending, with the 35- to 44-year age bracket decreasing its at-home food spend by $402.

Generation Z, or those under 25, spent a relatively equal amount on food at-home vs. away-from-home, while that gap widened in older generations. Millennials and Generation X spent about 54-55% of their food budgets on food at-home, compared to about 59% for Baby Boomers.

Married couples with an oldest child between 6-17 spent the most on food away-from-home in 2017, at 44.8% of annual food expenditures, followed by couples only at 44.5%. Meanwhile, those with a higher level of education tended to spend more on food when compared to those with a lower level of education.

Men spent more on food than women in all age brackets, save one—women between the age of 55-64. This group spent $4,253 on food in 2017, while the corresponding male bracket spent $4,090. Men between the ages of 35-44 spent the most for their gender, while the highest-spending female bracket was between the ages of 25-34.

KEYWORDS: consumer shopping trends consumer spending foodservice trends market trends

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