Articles Tagged with ''Millennials''

Research proves Millennials focus on fresh, fitness, flavor

Businesses and brands that mine this treasure trove of online data will be the ones that market their products successfully.
September 28, 2017
A new study from CBD Marketing, Chicago, confirms Millennials' pivotal role in upending long-standing "truths" within the food, beverage and supplement categories.
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Study: Consumers choose physical over digital for groceries

This survey, produced by the International Council of Shopping Centers (ICSC), New York, found that 99% of adults buy some or all of their groceries in person.
September 13, 2017
Consumers have a variety of options when it comes to buying groceries, yet they continue to choose physical grocery stores to make their purchases, according to “The State of Grocery Shopping” report.
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Research suggests one look could determine power of produce at retail

One of the study’s top findings explores that while price remains an important factor in produce selection, appearance easily dominates.
August 15, 2017
Produce, a category that outpaces total store sales at $63 billion, increased in dollars 3.3% and grew in volume 2.6% over the 52 weeks ending March 19, according to “Power of Produce 2017,” produced by the Food Marketing Institute (FMI).
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Study: Marketing to Millennial parents should not be overlooked

Millennials and kids have emerged separately as major consumer targets over the past few years.
August 15, 2017
Now Millennials are coming of age and having kids of their own, and Millennial parents are a new demographic that operators must pay attention to, according to “2017 U.S. Millennial Parents Insights Report,” produced by Technomic, Chicago.
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Study: Gen Xers represent almost a quarter of all restaurant visits

Restaurant operators are looking to increase their traffic share wherever they can, and a focus on Generation X, who represent 20% of the U.S. population, could be among the answers.
July 24, 2017
Generation X, ages 36-52, now represents 23% of all restaurant visits, not a significant difference from Boomers and Millennials, who represent 26% and 25% of visits respectively, according to “What Matters Most To Key Generational Groups.”
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Study: Consumers making multiple trips to fulfill grocery needs

Consumer demand for specialty offerings and the plethora of food retailer options continues to drive the shift away from single-store grocery shopping.
July 20, 2017
The days of the single stop for all your groceries is fading into the past along with other victims of revolutionary change in retail.
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Study reveals Millennials’ retail shopping habits

Millennials are focused on convenience, and are more likely to shop at retailers that offer a variety of options outside the food category.
June 23, 2017
Condé Nast, New York, and Goldman Sachs, New York, released the 2017 Love List: Food study.
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