Articles Tagged with ''consumer shopping habits''

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IRI study finds shoppers feeling optimistic about personal finances for 2017

The Q4 2016 findings reveal that 70% of consumers feel their household finances will improve in the next six months.
February 8, 2017
The Q4 2016 findings reveal that 70% of consumers feel their household finances will improve in the next six months, and are willing to pay a premium for higher quality and highly differentiated packaged goods products as well as for the convenience of shopping online.
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NPD study shows U.S. consumers want customization

Even though dieting is on the decline, “my own diet” is still rising as the most common way consumers take control of their intake.
February 3, 2017
U.S. consumers will take a personal approach to their health and wellness in 2017, reports The NPD Group, Chicago.
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IRI announces next-generation, purchase-based targeting capabilities

Purchase-based targeting results in campaigns that are said to achieve a 50-100% return on advertising spending compared to other targeting methods.
January 16, 2017
Chicago-based IRI launch of next generation targeting solution, IRI Verified Audiences, which uses the industry’s most robust set of frequent shopper program (FSP) loyalty data to enable targeted campaigns based on actual purchase behavior.
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Peapod predicts 2017 to be the year of the home cook

Millennials drive the trend, as nearly half of survey respondents say they plan to cook more in the New Year.
January 11, 2017
Internet grocer Peapod, a Skokie, Ill.-based Ahold USA company, and ORC International, Princeton, N.J., conducted a national survey to see what food resolutions will be topping many lists.
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Study: Consumers hold retailers accountable for their health, wellness journey

Within the $3.4 trillion global wellness market, $1 trillion annually is spent on beauty and anti-aging, $574 billion is spent on healthy eating, nutrition and weight loss and $433 billion is spent on preventative and personalized health.
December 19, 2016
consumers want – and expect –retailers and manufacturers to assist them on their health and wellness journey inside the store, according to a white paper released by Global Market Development Center (GMDC), Colorado Springs, Colo.
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Acosta research shows grocery shopper behavior influenced by engagement with food

Today’s shoppers are seeking positive culinary experiences, making deliberate decisions from the store to the stove.
December 14, 2016
This and other research was released in the latest The Why? Behind The Buy report, published by Acosta Sales & Marketing, Jacksonville, Fla., which details the choices and behaviors of grocery shoppers, as they look to enhance how they purchase and consume food.
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Nielsen, Label Insight partner to develop CPG measurement capability

Nielsen's robust market measurement and Homescan Consumer Panel data will be combined with Label Insight's cloud-based product attributes.
December 2, 2016
Nielsen, New York, and Label Insight, Chicago, formed a strategic alliance to help bring clarity to food, beverage and non-food transparency for the consumer packaged goods (CPG) and retail industry.
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PLMA study: How America's eating habits are changing

This report reveals that Millennials love food, but want food done their way.
November 9, 2016
A nationwide survey by the Private Label Manufacturers Association suggests that more and more Millennials are shopping in the fresh departments along the store perimeter.
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