Natural Bliss Elevates Everyday Coffee Rituals with New Flavors, Packaging.
Chocolate Caramel Truffle, Chai Vanilla Latte added to lineup.
Alongside a fresh packaging redesign, a new consumer campaign highlights its indulgent dairy creamer flavors crafted with just four ingredients, including the new Chocolate Caramel TruffleChai Vanilla Latte.
Natural bliss is entering an exciting new era with the launch of its unexplainably blissful creative platform, designed to bring some delightfully unexpected twists and showcase how natural bliss dairy creamers transport everyday coffee lovers into a dreamy world of flavor.
Alongside a fresh packaging redesign, a new consumer campaign highlights its indulgent dairy creamer flavors crafted with just four ingredients, including the new Chocolate Caramel Truffle, Chai Vanilla Latte and fan-favorite Vanilla, that deliver an experience so delicious, it's almost impossible to describe.
"We're setting out to explore a question we hear all the time: How can something made with just four quality ingredients taste so incredibly delicious?" said Matthew Basler, director of brand marketing in Nestlé's coffee & beverage division. "Unexplainably blissful brings that to life in unexpected ways — across new creative, refreshed packaging, and experiences — all designed to show how natural bliss elevates an everyday cup of coffee to a world of flavor that feels indulgent, effortless and deeply satisfying."
The newest natural bliss dairy creamers and the brand's full portfolio with redesigned packaging are available at grocery stores nationwide for a SRP of $5.99 for a 32-ounce bottle.
About Nestlé USA
Nestlé USA is committed to unlocking the power of food to enhance quality of life for everyone, today and for generations to come. The company's food and beverage portfolio includes some of the most recognizable brands in the United States, including Coffee mate, DiGiorno and Nestlé Toll House. Nestlé USA also boasts the largest coffee portfolio in the U.S., including Nescafé, Starbucks Coffee at Home and Seattle's Best. Nestlé USA is part of Nestlé S.A., headquartered in Vevey, Switzerland — the world's largest food and beverage company, which has been named among "The World's Most Admired Food Companies" by Fortune magazine for more than 25 consecutive years.
Looking for a reprint of this article?
From high-res PDFs to custom plaques, order your copy today!
