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New Retail Products

Cold-Pressed Probiotic Water

January 6, 2016

Suja Juice Co., San Diego, Calif., introduced what is said to be the first ever enhanced water made with organic fruits, vegetables and vegan probiotics.

At just 10 calories and 1 gram of sugar or less, Suja Pressed Probiotic Waters contain 2 billion colony-forming units (CFUs) of vegan probiotics.

“In launching these probiotic waters, we have not only welcomed in a new generation of Suja products, but are also introducing the first-ever organic, vegan probiotic waters on the market,” says Jeff Church, co-founder and CEO. “As we enter our fourth year of business, we are continually looking at new ways to innovate the organic, cold-pressed, high-pressure processing (HPP) industry. With this launch, we are pleased to break boundaries by stepping into a new category, helping us to further reach our underlying mission of helping people live long, beautiful lives.”

Suja Pressed Probiotic Waters come in Raspberry, Ginger/Lime, Pineapple/Lemon/Cayenne and Orange/Ginger/Pineapple.

These waters will be available in Target locations nationwide beginning in February for a suggested retail price of $2.99 per 14.5-fluid-ounce bottle.

KEYWORDS: cold-pressed juice high-pressure processing HPP probiotic beverages refrigerated beverages Suja Juice

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