Research released in the 14th edition of The Why? Behind The Buy from Acosta, Jacksonville, Fla., provides insight into how each generation is changing the grocery landscape and how brands and retailers should adapt.

In December 2015, Unata, a Canada-based provider of grocery retail solutions, in partnership with Environics Research, an evidence-based consultant also based in Canada, surveyed more than 500 online U.S. shoppers about their current and intended shopping habits for online grocery in 2016.

Ordering groceries online and digitizing the store rank among the top trends in grocery shopping for 2016.

A.T. Kearney’s third annual survey of U.S. shoppers’ local food-buying habits finds that local food has made the leap from a “hot” consumer trend to a central growth driver for grocery retailers and restaurants.

Snackable mini-meals and frozen foods take center stage in supermarket aisles this year while dads and Millennials get more comfortable and powerful in the kitchen, says Supermarket Guru Phil Lempert.