- THE MAGAZINE
The Dannon Co., White Plains, N.Y., expanded into the frozen food aisle just in time for summer, with the launch of Dannon Oikos Greek Frozen Yogurt, available in Vanilla, Chocolate, Strawberry, Café Latte, Black Cherry and Key Lime.
“While the phenomenon of Greek yogurt continues to drive growth in the refrigerated section, the trend is just starting to expand into the frozen aisle,” says Art D’Elia, vice president of marketing. “Oikos consumers are always looking for smarter alternatives that don’t sacrifice the taste they love.”
Dannon Oikos Greek Frozen Yogurt is available nationwide in pint containers for a suggested retail price of $3.99.