National poll shows Canadians prefer chocolate ice cream over vanilla
The poll reveals that 31% of Canadians prefer flavors with chocolate, followed by 21% for the vanilla varieties.
Baskin-Robbins Canada has the scoop on ice cream consumption in Canada thanks to a national poll of adult consumers conducted by Leger Marketing, Canada, from June 20-23. The poll reveals that 31% of Canadians prefer flavors with chocolate, followed by 21% for the vanilla varieties.
The results also reveal that four in 10 Canadians enjoy ice cream at least once a week, while 66% of Canadians enjoy the sweet treat category to satisfy a sweet tooth, with 70% of women choosing the sweet tooth rationale compared to men (62%).