Nestlé, Rabobank, RocketSpace collaborate to coach startups in food, agricultural industry
The Terra Food + Agtech Accelerator program connects large global brands like Nestlé with startups to work on real-life product testing and go-to-market solutions.
Nestlé USA, Glendale, Calif., is expanding its commitment to innovation in the food industry through a new partnership with Rabobank, New York, and RocketSpace, San Francisco, to support startups for the Terra Food + Agtech Accelerator program. Nestlé will collaborate with Terra and other corporate collaborators to select and coach the most innovative and disruptive startups in the food and agricultural industry.
“We’re experiencing a seismic shift in the food industry, and our partnership with Terra by Rabobank and RocketSpace is just one way in which Nestlé can play a leading role in meeting quickly evolving consumer expectations and explore new disruptive technologies and business models,” says Rui Barbas, chief strategy officer, Nestlé. “When we combine the resources of Nestlé with the creativity and new thinking born from the startup culture, we can create real change in our industry and best deliver on consumer needs.”