Better for you foods -- including organic and light or low-calorie options -- will be among the fastest growing food trends during the next decade according toA Look into the Future of Eating , a new report fromThe NPD Group, Port Washington, N.Y.
The report also listed restaurant meals (eaten at home) and appetizers (consumed as in-home main meals) among fast-growth food trends.
NDP says its latest work provides a 10-year forecast of eating trends based on generational influences, population and trend momentum.
"As the population ages, levels of concern regarding food and nutrition are expected to rise," says Ann Hanson, study author and an NPD product development director. "For this reason, 'better for you' food options are forecasted to grow strongly over the next 10 years."
In order, those food trends expected to grow most during the next 10 years are (1) organic, (2) restaurant meals eaten at home, (3) lite/diet/low-calorie meals, (4) salty-savory snack foods, (5) easy or snack foods eaten as meals (yogurt bars, etc.), (6) appetizers eaten as in-home meals (7) leftovers as "end-dish" meals and (8) fresh foods as "end dish" meals.
On the decline, says NPD, will be quick assembly lunch/dinner foods, which are dominated by sandwiches; certain breakfast foods and side dish breads.
NPD eyes top future food trends
July 8, 2009