Clover Stornetta Farms, Petaluma, Calif., announced its commitment to convert its conventional milk products to be Non-GMO Project Verified over the next two years. Clover is also said to be one of the first Non-GMO Project Verified conventional milk processors produced in a large scale in California. The first non-GMO conventional milk products will hit shelves in the first quarter of 2017.

“We’ve always taken an innovative approach to elevating dairy through driving industry progress, building trust with consumers and setting our own high standards,” says Marcus Benedetti, president and CEO. “Our focus on non-GMO reaffirms our commitment to invest in the future of our dairy cows, family farms and communities. Our hope is to lead the way by creating an industry-wide movement toward more non-GMO feed options for our dairy cows. We look forward to working closely with our dairy partners to make this goal a reality.”

The Non-GMO Project Verified seal provides clear and trusted third-party testing and the highest standard in the world for non-GMO avoidance. Over the next two years, Clover will work with its conventional dairy farmers to convert their dairy cow feed to non-GMO and align with the Non-GMO Project Verified requirements.

“As one of the first organic dairies to achieve Non-GMO Project Verification, we are pleased that Clover is continuing its efforts as a leader in the sector,” says Megan Westgate, non-GMO project executive director. “Clover’s commitment to transition their conventional dairies will increase non-GMO feed acreage in California, help family farms expand their business by meeting non-GMO demand and provide more choice to customers seeking Non-GMO Project Verified products.”