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Traders Point Creamery packaging

Traders Point Creamery updates product labels

Traders Point Creamery’s signature products include a full line of organic, 100% grass-fed fluid milks and yogurts.
November 29, 2017
Traders Point Creamery, Zionsville, Ind., revamped its labels on all Grade A dairy products.
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Jeni's Splendid ice cream packaging

Jeni’s Splendid Ice Creams reveals new packaging design

The new designs showcase the flavor name—each of which has a unique, handwritten script in a nod to the original plastic pints—and descriptions on the front.
November 15, 2017
Jeni’s Splendid Ice Creams, Columbus, Ohio, introduced a bright, new and improved packaging design that features a larger logotype and shares the unique story behind each flavor right on the pint.
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Birds Eye Inspirations feature

Birds Eye reveals new identity, packaging for frozen fish line

The new packaging features mouth-watering images of food on the front of pack, inspired by the editorial style of food photography currently seen in food and lifestyle publications.
November 9, 2017
Pinnacle Foods, Parsippany, N.J., revealed a new identity and packaging for its Birds Eye premium Inspirations line of frozen fish.
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Survey: Liquid pouch packaging market to hit $10.5B by 2024

High flexibility, low weight and easy to carry will remain key properties enhancing product penetration.
October 24, 2017
The liquid pouch packaging market size will exceed $10.5 billion by 2024, according to a research report by Global Market Insights, Inc., Ocean View, Del.
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University study reveals mystery behind food labels

By reviewing over 90 academic studies on consumer response to process labels, the researchers found that while these labels satisfy consumer demand for quality assurances and can create value for both consumers and producers, misinterpretation is common and can stigmatize food produced by conventional processes even when there is no scientific evidence those foods cause harm.
October 24, 2017
The paper examined the good, the bad and the ugly of food labeling to see how labels identifying the process in which food was produced positively and negatively influenced consumer behavior.
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DOLE Salad Packaging Line

Dole unveils salad bag redesign

The refreshed graphics are part of a comprehensive new salad package design system available in U.S. supermarkets beginning in November.
October 23, 2017
Dole Food Co., Westlake Village, Calif., rolled out new salad bag graphics designed to make it easier for salad buyers to select which of the 47 DOLE salads is right for them.
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Litehouse Farms redesigned packaging

Litehouse unveils refreshing look for dips, dressings

The new design entails easy-to-read flavor names in big, bold, contemporary font and vibrant color bands for quick and easy flavor identification.
October 17, 2017
Litehouse, Inc., Sandpoint, Idaho, announced a refreshed packaging design for its core line of refrigerated dips and dressings.
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