Perry’s Ice Cream Reveals Its Largest Product Launch Ever
20 new flavors include caffeinated Barista Bars and Sundae Cake inspired line.
Perry’s Ice Cream Company, Inc., a Great Lakes regional brand and Upstate New York’s #1 ice cream, announced the largest expansion to their portfolio to date with 17 new retail flavors and three new flavors exclusively for scoop shops. Retail innovations include a new premium family size sundae cake inspired line of four flavors and a caffeinated line of three Barista Bar novelties.
“Exciting prominent and emerging trends including, specialty coffees, teas and traditional bakery favorites like cookies and cakes, led our new product development for 2020,” said Nichole Buryta, brand manager. “We also recognized that our consumers represent varied lifestyles and dietary preferences. Probiotics and non-dairy options continue to reign and therefore expanded the flavor offerings in our frozen yogurt swirled with fruit lines and oat-based pints.”
Barista Bars (6-pack Novelties): Available in three buzzworthy flavors. Contains as much caffeine as a cup of coffee or tea.
Cold Brew Coffee - Since your answer to “want coffee?” is always “yes!”, we’ve combined fresh, local milk and cream with rich cold brew (caffeine included), worthy of your aficionado status.
Mocha Latte - Fresh, local milk and cream with rich espresso (caffeine included) and a hint of chocolate.
Chai Latte - If sweet, spicy flavor is your thing, we have combined the vibrant flavor of chai (caffeine included) with fresh, local milk and cream, worthy of tea connoisseurs.
Premium Sundae Cake Line (48 oz.): Available in four indulgent flavors, inspired by classic sundae cakes.
Almond Sundae Cake – Almond ice cream with almond flavored cake crumbles and whipped cream ice cream in the center
Chocolate Sundae Cake – Chocolate ice cream with chocolate flavored cake crumbles and whipped ice cream in the center
Strawberry Sundae Cake – Strawberry ice cream with vanilla flavored cake crumbles and whipped cream ice cream in the center
Yellow Sundae Cake – Yellow cake ice cream with chocolate and vanilla flavored cake crumbles and whipped cream ice cream in the center
“Everyone knows ice cream and cake make for a delicious and popular combination. Our development team set out to celebrate that flavor profile by creating a line that is an accessible indulgence for everyday occasions (not just birthdays),” added Buryta.
Additionally, the brand is introducing two flavors to their non-dairy, plant-based Oats Cream pint line, four new premium pint flavors, two new premium twist flavors and two new frozen yogurt swirled with sorbet to their 48oz. family size and one addition to their Yo Buddies novelty line. New scoop shop flavors include: Marshmallow Treat, Monster Dough and Very Bad Breakup.
New Flavors (Retail) Spring 2020:
Premium Famil- Size Twists
Caramel Chocolate Twist – Milk chocolate ice cream swirled with sea salt caramel ice cream
Orange Dark Chocolate Twist – Orange dark chocolate ice cream swirled with orange flavored ice cream
Frozen Yogurt Family Size Swirled with Sorbet
Piña Colada Twist – Coconut pineapple fruit sorbet swirled with frozen yogurt
Pineapple Mango Twist – Pineapple mango fruit sorbet swirled with frozen yogurt
Madagascar Vanilla – Madagascar vanilla with a hint of sea salt
Northern Lights – Sour green apple, blue raspberry, and grape sherbet
5th Line Crunch (Ohio Only) - Sea salt caramel ice cream with peanut butter swirls, peanuts, and fudge coated pretzels. The official ice cream of the Columbus Blue Jackets.
Oats Cream Pints (Non-Dairy)
Cherry Fudge – Cherry frozen dessert with other natural flavors, black cherries, and fudge chunks
Vanilla – Vanilla frozen dessert with other natural flavors
Yo Buddies Retail Novelties
Passion Fruit Pear – Passion fruit pear sorbet swirled with frozen yogurt
New Flavors (Scoop Shops) Spring 2020:
Three Gallon Tubs
Marshmallow Treat – Marshmallow ice cream with a hint of butter, marshmallow swirls and flavored crispies
Monster Dough – Cookie dough ice cream with peanut butter swirls, chocolate candies, and oatmeal cookie pieces
Very Bad Breakup – Rich chocolate ice cream swirled with sea salt caramel ice cream, milk fudge swirls, and fudge filled hearts
Perry’s continues their tradition of using a signature slow-cooked, one-batch at a time technique, while staying relevant to today’s changing consumer requests. All Perry’s products are rBST free* and are free from partially hydrogenated oils (PHOs).
The flavors will be arriving on shelves over the next several weeks at local retailers across New York, New Jersey, Ohio, Pennsylvania, Massachusetts, Washington D.C., Maryland, Virginia and North Carolina, including Dash’s Market, Shurfine, Tops Markets and Wegmans Food Markets. The flavors are also available for purchase online at ShopPerrys.com.
Suggested retail price is $6.99 for 48oz., $3.99 for pints and $4.29 for novelty six-packs.
About Perry’s Ice Cream:
Perry’s Ice Cream is a Great Lakes regional brand and Upstate New York’s #1 ice cream choice. Founded in 1918 by H. Morton Perry, Perry’s is a fourth generation, family owned and led business deploying a three-pillar strategy to diversify its business model, including: the traditional manufacturing and marketing of Perry’s branded ice cream, a Distribution system that covers more than 100,000 square miles and a global Contract Manufacturing segment that supplies to over 35 countries. With over 400 employees, Perry’s uses fresh, local, high quality milk and cream to proudly craft and slow-cook its ice cream for an exceptionally creamy texture and taste that consumers have fallen in love with for over 100 years. Perry’s is the 24th largest ice cream brand in the country and our products can be found across New York, New Jersey, Ohio, Pennsylvania, Massachusetts, North Carolina, Washington D.C., Maryland and Virginia.
*According to the FDA, no significant difference has been found between milk derived from rBST-treated and non-rBST-treated cows.
1. Ice cream cakes are a $184M category in the US (AC Nielsen Total US 52 WKS PE 09072019).
2. Specialty coffee sales are increasing by +20% per year and account for nearly 8% of the 18 billion dollar U.S. coffee market. 50% of the population (150 million Americans) drink espresso, cappuccino, latte, or iced/cold coffees (www.e-importz.com/coffee-statistics.php).
3. On any given day, over 159 million Americans are drinking tea. It is the only beverage commonly served hot or iced, anytime, anywhere, for any occasion (Tea Association of the USA, Tea Fact Sheet – 2018-2019).