The Cleveland Indians announced a new partnership with Perry’s Ice Cream, a Great Lakes regional brand and Upstate New York’s #1 ice cream choice. The new partnership is a four-year deal through 2023. As part of the new partnership, Perry’s will work with the Tribe to develop a co-branded ice cream flavor that will be available for purchase at the ballpark and in stores around Northeast Ohio.
As part of the new partnership, Tribe fans will get to experience Perry’s Ice Cream at Progressive Field when they are allowed to return to the ballpark. Until then, fans will be able to connect with Perry’s after select Cleveland Indians victories on Instagram and Facebook as part of the “Sweet Taste of Victory” photo of the game.
“There is nothing better on a hot summer day than a scoop of ice cream to go with a Cleveland Indians victory,” said Indians Vice President of Corporate Partnerships & Premium Hospitality Ted Baugh. “We are thrilled to partner with a company that has been making moments sweeter for their customers for over 100 years and will continue to do that for fans with their ‘Sweet Taste of Victory’ posts when we win this season.”
“Teaming up with the Indians for our first official sponsorship in Cleveland is an honor,” said Perry’s President and CEO Robert Denning. “As the Perry’s brand broadens expansion into Ohio, this partnership continues our commitment to be part of the communities we do business in. Today, we celebrate bringing the Perry’s ‘good stuff’ to the Indians fan base!”
The Indians will join an impressive group of Perry’s entertainment partners, including the Buffalo Bills, Buffalo Sabres, Columbus Blue Jackets, Columbus Clippers and Syracuse Athletics.
About Perry’s Ice Cream
Perry’s Ice Cream is a Great Lakes regional brand and Upstate New York’s #1 ice cream choice. Founded in 1918 by H. Morton Perry, Perry’s is a fourth generation, family owned and led business deploying a three-pillar strategy to diversify its business model, including: the traditional manufacturing and marketing of Perry’s branded ice cream, a Distribution system that covers more than 100,000 square miles and a global Contract Manufacturing segment that supplies to over 35 countries. With over 400 employees, Perry’s uses fresh, local, high quality milk and cream to proudly craft and slow-cook its ice cream for an exceptionally creamy texture and taste that consumers have fallen in love with for over 100 years. Perry’s is the 24th largest ice cream brand in the country and our products can be found across New York, New Jersey, Ohio, Pennsylvania, Massachusetts, North Carolina, Washington D.C., Maryland and Virginia.
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