New Retail Products

Authentic Southeast Asian Frozen Entrées

InnovAsian Cuisine, Seattle, Wash., expanded its line of ethnic foods to include Southeast Asian frozen dishes that can be made in a matter of minutes. To create a InnovaAsian pad thaitruly authentic Southeast Asian line, InnovAsian Cuisine partnered with chef Mai Pham, an Asian cuisine expert. The collection is inspired by chef Mai Pham’s Vietnamese and Thai recipes, which are served in her restaurants—Lemon Grass Restaurant and Star Ginger Asian Grill and Noodle Bar in Sacramento, Calif.

“Not only does the Lemon Grass Kitchen line capture Southeast Asia’s flavors beautifully, but it has also made it possible for consumers to achieve great tasting Asian dishes in their home kitchen,” says Debbie Curdy, director of marketing.

InnovAsian Cuisine’s Lemon Grass Kitchen collection was designed to be quick and easy to prepare, while still delivering authentic taste. It features high-quality ingredients individually packaged for superior freshness. The rice noodles, crisp vegetables and lightly seasoned, all-white chicken breast are roasted to the perfect level of tenderness and naturally blended with sauces to deliver a complete meal. Dishes can be prepared in either the microwave in under six minutes or stovetop in 12 minutes or less.

The line entails Beef & Broccoli Noodles (tender sliced beef, broccoli and rice noodles stir fried in a savory garlic and dark soy sauce), Chicken Pad Thai (chicken breast meat with rice noodles stir fried in a mildly spicy sweet and sour tamarind sauce), Chicken Red Curry (chicken breast meat, red bell peppers, red potatoes, onions and peas simmered in a mildly spicy Thai red curry sauce with fresh herbs), Lemongrass Chicken Stir Fry (chicken breast meat, carrots, snap peas and onions simmered in a lemongrass garlic sauce), Shrimp Pad Thai (shrimp with rice noodles stir fried in a mildly spicy sweet and sour tamarind sauce) and Thai-Style Chicken Fried Rice (Thai-style fried rice with grilled chicken, carrots, peas, scrambled eggs, broccoli, onions and cilantro).

The Lemon Grass Kitchen line is available in the frozen foods aisle of Wal-Mart nationwide for a suggested retail price of $7-$8 each.

Did you enjoy this article? Click here to subscribe to Refrigerated & Frozen Foods magazine.

You must login or register in order to post a comment.

Multimedia

Videos

Image Galleries

OSI, 2014 Refrigerated Foods Processor of the Year

Find out how this global food provider secured a new supply chain global trading platform, opened a new culinary innovation center and continues to keep food safety top of mind.

Read cover story here.
Read plant story here.

7/31/14 12:00 pm EDT

Engaging the Manufacturing Workforce to Drive Business Improvement

AIOE’s Workforce Development Solutions Group will soon release its work product, “The Engagement Framework”. This is a robust resource tool that both CPGs and suppliers should find useful in their organizations. Attendees will learn of the key attributes of Engagement, and cases and lessons learned on how to apply these guiding lessons within your company. The value proposition is fundamental to business success in our industry: business performance, competitive globally, recruitment and retention.

Processors On The Rise...

What aspects of an up-and-coming company are most important for it to become successful in the cold food marketplace?
View Results Poll Archive

Refrigerated and Frozen Foods Magazine

CoverImage

2014 July

Refrigerated & Frozen Foods' July 2014 issue features the State of the Industry report.

Table Of Contents Subscribe

The Refrigerated and Frozen Food Store

July 2013 Cold Packaging Materials Guide
Cold Packaging Materials Guide

A guide to cold packaging containers and materials.

More Products

Refrigerated & Frozen Foods Delivers

RFF Infographic 133x133Click here to see a snapshot of the many different ways Refrigerated & Frozen Foods delivers business and technology solutions to cold chain professionals.

Buyer's Guide

Visit our Buyer's Guide!

Refrigerated & Frozen Foods offers a Cold Packaging Materials Guide, as well as a Cold Storage Warehouse Guide, the most comprehensive listing of cold storage warehouses.

Visit the Buyer's Guide page today!

STAY CONNECTED

facebook_2014 twitter_40px youtube_40pxlinkedin_40px