Fresh-Lock closures, a leading brand in reclosable flexible packaging technology, has dedicated its recent efforts to driving impactful, sustainable change in the packaging industry.
Fresh and never frozen, the Chorizo & Cheese Pupusas are made with the highest-quality ingredients, packed with 9 grams of protein, and deliver bold flavors and convenience with nothing artificial.
The bold rebranding disrupts the conventional produce market by combining modernity with authenticity, bringing a fresh, dynamic, and innovative spirit.
The dramatic redesign will enhance the consumer shopping experience by incorporating a consistent look and feel across all product lines with easy-to-read labeling, an eye-catching bright blue design, and an interactive QR code to boost shopper engagement with the brand.
Available now, the brand’s snacking-inspired characters will appear on the inner packaging that protects individual string cheese in 12-count packages across the portfolio of on-the-go snacks.
The Hormel Natural Choice
line of deli products has a new look. In addition to a newly designed logo, the brand’s redesign is also supported by lighter packaging that will reduce its usage of packaging materials by an estimated 337,000 pounds per year over prior packaging.
The move comes in response to positive customer feedback as well as growing consumer desire for claim-based meats, such as no antibiotics ever, no added hormones and humanely raised crate free pork.
Researchers at Mars have already reported reductions in development time of up to 40% through computer modeling and in the quantity of plastic purchased by Mars for testing by approximately 246 tons.
